Bourgault,MASS MEDIA IN SUB-SAHARAN AFRICA,1995 Indiana[storia,radio,TV,giornali

Louise M. Bourgault,
MASS MEDIA IN SUB-SAHARAN AFRICA.
Indiana University Press, Bloomington and Indianapolis 1995,
brossura, 23,5x15,5 cm., pp.294,
testo in inglese,
ISBN 0-253-20938-2,
peso: g.480
CONDIZIONI DEL LIBRO: ottime, come nuovo



dalle note di copertina:
“A refreshingly new perspective on African
media production and management practices
in historical context. Bourgault’s textured
ethnography explains apparently idiosyn-
cratic media practices in terms of cultural
considerations, oral traditions, and the social
disruptions caused by colonialism.”
Keyan Tomaselli

Mass Media in Sub-Saharan Africa goes
beyond the standard fare in international
communication to analyze from a multi-
disciplinary perspective how historical, po-
litical, economic, social, and cultural and
stylistic factors have shaped media products
in African radio, television, and newspapers.
Professor Bourgault investigates three prin-
cipal influences: the precolonial legacy of
the oral tradition, the presence of an alien-
ated managerial class, and the domination of
African nations by systems based on political
patronage. Chapters one and two provide
the theoretical framework.
Subsequent chapters look at the management of
the electronic media, at radio and television
broadcasting in content and practice, the history
of print media, and the discourse style found in the
press. This study provides a wealth of histori-
cal information on media systems, particu-
larly those of the former anglophone and
francophone countries, together with recent
developments in satellite communication,
small systems technology, and the current
move toward decentralization and
privatization. Bourgault also deals with
the political shifts affecting Africa in the
1990s and offers a radical blueprint for
more responsive and informative media
in the sub-Saharan area.
Louise M. Bourgaultis Professor of
Mass Communication at Northern Michi-
gan University, Marquette. She has been
involved in media development in Af-
rica for the last twenty years and has
worked in fourteen African countries,
serving with the United Nations, USIA,
and the United States Agency for Inter-
national Development. She has pub-
lished numerous scholarly articles on
African mass media and other topics.


Contents
Acknowledgments ix
Introduction xi
1 The Precolonial Legacy 1
2 The Colonial Legacy 21
3 Broadcast Management 42
4 Radio Broadcasting 68
5 Television Broadcasting 103
6 Colonial History and Postcolonial Developments of the Press 153
7 Discourse Style, Oral Tradition, and the Question of Freedom
in the Press 180
8 The Flowering of Democracy and the Press in the 1990s 206
9 Modernization, Development, and the Communitarian
Social Agenda 226
Notes 257
References Cited 270
Index 288